Jin Jiang Travel is the travel brand of Shanghai Jin Jiang Travel Holdings Co., Ltd. , a core travel arm of Jin Jiang International — one of China's largest tourism groups (hotel division among the world's top three).
The holdings company was formed by integrating well-known Shanghai agencies — including former Shanghai International Travel Service, Shanghai Jin Jiang Travel, Huating Overseas, Shanghai China Travel Service, and Shanghai Travel Agency — under the unified Jin Jiang Travel brand.
What they offer for China travel:
Inbound tourism: Strong Shanghai ground handling; inbound reception capacity consistently ranks among the top in Shanghai — useful for FIT and group arrivals via the East China gateway.
MICE & business travel: Meetings, incentives, conferences, exhibitions, and high-end business delegations; often used for major international conferences in Shanghai.
Custom & leisure tours: High-end customized itineraries plus sightseeing / leisure products across China.
Study tours : Education-oriented programs alongside specialty products (e.g. polar, cross-border self-drive, cruise — more relevant to outbound/domestic mix).
Full-stack operator: Also runs domestic and outbound tourism (150+ ADS markets) — for this directory, emphasize the China inbound / Shanghai DMC side.
Best for: Groups and planners who need a large, group-backed Shanghai / East China inbound operator for MICE, conferences, or multi-city China programs with reliable ground capacity — less suited to ultra-boutique, designer-only private trips.
Coverage: Strongest in East China (Shanghai HQ); mainland multi-city inbound via group network — use Any China + East China. Tibet / Xinjiang / HK & Macau / Taiwan only if confirmed on the itinerary.
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